Mel Berti, a born and raised Fortunan who dedicated much of his life to the betterment of the Friendly City, compiling a decades-long record of public service in the process, died July 22. He was 84.
Known equally as the longtime and beloved butcher at Hobyโs Market in Scotia, the 28-year Fortuna council member, the decades-long Humboldt County Fair director, the near lifelong volunteer firefighter and the voice of Fortuna High School football, Berti occupied an iconic, almost ever-present role in Fortuna.
โHe truly cared about his community and he was always willing to help wherever it was needed,โ says Mayor Tammi Trent. โHe was just a very giving person, very caring.โ
Berti grew up in Fortuna and attended Fortuna schools, and Fortuna Volunteer Fire Chief Rus Brown says he was once stunned to find in the departmentโs archives a photo of Berti as a high school student, jumping out of a window at Fortuna High School to respond to a fire at the start of what would become a 53-year stint as a volunteer firefighter with the department.
When Berti could no longer meet the physical rigors of fighting fires, he moved on to serve two stints on the departmentโs board of directors, always looking for a way to help out.
Brown says some of his most prominent memories of Berti are responding to the scenes of car crashes with the department to find Berti, off duty but already on scene, sometimes in his butcherโs apron on his way home from work, directing traffic.
โIt didnโt matter what time, day or night, he was always willing to help,โ Brown says, adding that Berti also had a gift for handling even the most gruesome of accidents, noting that some people canโt handle the gore, emotion and fear at the scenes. โHe was just one that could. He always made that chaos calm, and thatโs not an art that many have.โ
Trent says it was Berti who launched her career in politics, appointing her to the Fortuna Planning Commission some 20 years ago. Trent says Berti โ a friend of her motherโs โ always encouraged her to give back to her community through public service, even when she wasnโt sure she had it in herself, telling her, โYou need to be mayor.โ
Having now served on the planning commission, the city council and the mayorโs office, Trent says she has a different appreciation for how much Berti gave through 28 years on the city council and two stints as mayor.
โItโs a very time consuming job, and itโs pretty close to a volunteer job,โ she says. โYou have to love it to do it. But thatโs how important the city is to him.โ While not serving on the council or cutting steaks at Hobyโs, Berti volunteered much of his time coaching youth sports, umpiring baseball games, officiating basketball games, working in snack bars and grooming city fields, taking his role as the city councilโs parks and recreation liaison to the extreme.
He also volunteered his time as the play-by-play commentator for Fortuna High School football, making sure parents and grandparents who couldnโt attend the games could be a part of the action.
Bertiโs love of sports and civic service coalesced in the late 1980s, when he played a โpivotal roleโ in the acquisition and development of Newburg Park, according to a city press release.
โFortuna has seen significant changes in Melโs 28 years on the council; one constant that cannot be overlooked is Mel Bertiโs love and support of our children and park system,โ former City Manager Duane Rigge wrote in an Oct. 4, 2010, staff report requesting the city officially rename the baseball/soccer field in Newburg Park after Berti.
Brown says Berti was so many things to so many people, he took on a celebrity status around the Friendly City.
โMel knew everyone in town, so it always felt like you were talking to a friend when you were talking to Mel,โ he says. โHe was a friend to everyone โ just a positive person and someone who knew everyone and was a friend to everyone.โ
Berti also dedicated decades of his life volunteering on the Humboldt County Fair Association Board of Directors until stepping down in November, served 28 years on the Fortuna Rodeo Board and was named Fortunaโs citizen of the year in 2006.
Fortuna Councilmember Mike Losey says heโs known Berti for more than 30 years and appreciates all of his dedication to the city, though he mostly appreciates the simple interactions he had with the man.
Most recently, those came at the Campton Heights Market, where Berti worked as a butcher after moving on from more than 30 years of managing Hobyโs meat department.
โI could go into the meat section and ask Mel for a prime rib, ribeye steak or any kind of cut of meat and he would go cut it on the spot,โ Losey says.
Carmen Glass, who serves as both the Fortuna Volunteer Fire Districtโs secretary and captains its Company 4 in Hydesville, says she got to know Berti 42 years ago through her first husband.
She says she and Berti bonded over a love of collecting old antique bottles, with Berti guiding her on how to find old homestead sites and dig for them with homemade bottle probes. It was a passion they shared, she says.
Glass says Berti had a good sense of humor and was always looking to make connections, to help out where he could, but says he also wasnโt shy with his opinions.
โHe told it like it is,โ she says. โIf he had an opinion, he made sure you knew what it was. He wasnโt someone who just agreed with you to agree with you. And believe me, he didnโt always agree.โ
But she says he also wasnโt one to take disagreements personally.
โHe was just an extremely โ just a very giving individual,โ Glass says. โUp until the end, he wanted to serve his community in every possible mode that he could, you know. I donโt think he ever wanted to retire from anything. Whether it was his job, firefighter, commissioner โ he did it all until he couldnโt do it anymore.โ
This article appears in โA Normal Saturdayโ.


My dad, Mel Berti , was indeed a good man with a heart to serve family , friends , and even a few foes. He made us all proud of him.
I will greatly miss our weekly talks about sports, the retail business , and working with and in our communities .
Dad you were the best !
Steve Berti
Steve, Your father could also be a mean brute. I look at Mel Berti a different way without the rose colored glasses. Back in the 80’s Mel decided City Hall was not being differential enough to one of his volunteer fire department buddies and decided that it was because there were too many powerful women at City Hall, including the female Mayor (Beth Rundell) and Planning Director (Debbie Israel). He brought his buddies to the City Council meeting and deposed the Mayor before her term was up, electing another Council Member to her position. Then they ordered the City Manager to fire the female planning director. This happened in the late 80’s. “The women have to much power”. Mel was in the center of this sexist BS move. He wasn’t always a nice guy. I was at these meetings and remember his politically driven moves clearly. No not a nice guy. Brian Parker