Nicole Norton Brews Herself a Beautiful Humboldt Life
How did Nicole Norton go from opening a “booty barre” studio to owning Shotz Coffee (1665 Main St., Fortuna, 707-725-8000) in less than two weeks? Good question! In 2016, she was a month away from opening her new workout studio near her regular stop for coffee. Norton had her certification in hand and key staff…
Welcome to My Humboldt Life
A Storied Past, A Bright Future
In 2025, the Siren’s Song Tavern packed up its memories, a little of its decor and its loyal following and moved just a few blocks south on Second Street. For more than 13 years, the Siren’s Song built a reputation among avid Humboldt County live music enthusiasts for being one of the go-to venues, and…
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Drop-In Pottery Painting

Thursdays-Sundays, 1-5 p.m.
On Stands Now
A Word from the Publisher
Who’s Next?
Locally-owned businesses are the beating heart of Humboldt County. They provide jobs and contribute to our economy. They’re also our friends and neighbors who give back to our community by donating goods and services, and…
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