The Burger Joint (835 J St., Arcata) closed its doors on Oct. 15, rebranding itself as T’s Brunch Club, set to open Nov. 1. This complete overhaul includes a fresh interior redesign to create a brunch atmosphere that the owners are passionate about.
“We really love making brunch and I feel like the demand is needed in the town,” said co-owner Halleh Paymard. “Brunch is fun.”
While the focus shifts to brunch, fans of the Burger Joint will still find some of their favorite lunch items on the menu. “We’re going to have our best burger and our fried chicken sandwich — some of the favorites from the Burger Joint will be on the brunch menu,” Paymard confirmed.
The new menu will also bring back beloved breakfast dishes from the original T’s Café North, including chicken fried steak with gravy, eggs Benedict with homemade hollandaise, and their famous biscuits and gravy. “We make the best biscuits and gravy,” said Paymard.
An exciting addition to T’s Brunch Spot is the return of live music events. “We’ll be bringing back our gospel brunch and our bluegrass brunch,” Paymard shared. “It’s kind of fun and it’s kind of just creating a community.”
She says this is more than just a name change; it’s about reinventing the dining experience. “An important thing during this rebranding — we’re going to definitely change the vibe to be more fitting to a brunch spot.”
This article appears in Ballot Measure Soup – A look at all those local revenue proposals coming before voters.