The November grand opening of the new Poletski’s Appliance Center in Eureka’s Henderson Center was celebrated not only with the business tradition of a ribbon cutting, but also a family tradition: posing the newest family addition in a washing machine (but not to wash, of course). The cutest baby with a pink bow peeked out […]
Profiles
Aaron Ostrom’s Humboldt Adventure
It’s been said that if for some reason you must leave Humboldt, you will find your way back. It was certainly true for Aaron Ostrom. Born at Mad River Hospital, he moved to Santa Rosa with his mother during second grade but found his way back to Humboldt for his senior year in high school. […]
Joe Haddadin Builds Plate by Plate
Chances are that at some point Joe Haddadin has fed you. If he hasn’t, it’s not from lack of trying. Starting in 2005 with Joe’s Cafe, Haddadin has served up thousands upon thousands of full plates in his efforts to feed Humboldt diners, one table at a time. With restaurants up and down the coast […]
The Kreitzers’ Old-fashioned Sweetness
John and Julie Kreitzer looked at the Golden Gait Mercantile and smiled. They were in town enjoying their honeymoon at the Shaw House. After spending several hours exploring, the Kreitzers were utterly smitten. The venerable mainstay of Ferndale’s Main Street was on the market. Marlin and Sandra Mesman opened the store’s doors for the first […]
Jennifer Rudick Helps Humboldt Find its Zzzzs
Jennifer Rudick can put you to sleep but in the best way possible! The Humboldt born Rudick puts her knowledge of nighttime comfort to good use at the three Moore’s Sleep World Inc. locations. Rudick loves it when someone yells across a parking lot, “The mattress lady!” Talking to her, it is easy to understand […]
Western Heritage
For Lisa McBride, owner of Great Western Clothing, it’s not a fad however, it’s an actual lifestyle. One where a typical morning might include tracking down missing goats and reblanketing mischievous horses. After crossing the cattle guard and leaving her little chunk of paradise, McBride heads to the big boot on Broadway that marks the […]
Western Heritage
You’d have to be living under a rock not to notice that western style has once again spiked in popularity. Western vibes are popping up in TV, movies, music and most noticeably in fashion. For Lisa McBride, owner of Great Western Clothing, it’s not a fad however, it’s an actual lifestyle. One where a typical […]
The Haganses Paint a Beautiful Humboldt Life
Humboldt born Duane Hagans did what many a student has done. He picked up a paint brush to earn money while attending classes in Sacramento. Duane painted buildings inside and out, working hard to support his growing family. Duane had met his wife Jacquee at Eureka High School, a textbook meet-cute with actual textbooks. After […]
The Big Boot
The big boot on Broadway has become a bit of an icon and photo op. Since 2002 it has stood at the south end of Broadway, welcoming travelers to Eureka, and to Great Western Clothing, the town’s western store. When Lisa McBride bought the store six years ago, refurbishing the boot was on her wish […]
The Nichols Brothers Bring Their Grade A Game
Sometimes good things come to an end, unless someone refuses to let that happen. Enter the Nichols brothers, Luke and Zack. When Redwood Meat Co. suddenly closed, they both recognized that this could be the death blow to Humboldt’s meat industry, aside from leaving Zack unemployed. Luke had worked there until 2012, before he went […]
The Road Home with Trent and Tracy Shumard
Humboldt-born Trent and Tracy Shumard might look familiar to you. Maybe Tracy sold you your home; maybe Trent sold you the car in the driveway. The chance that this couple with deep Humboldt roots knows you, or someone you know, is pretty high. When teenaged Trent picked up a rag at Roy’s Auto Center (10 […]
Rick Littlefield and growing Eureka Natural Foods
Humboldt hooked Rick Littlefield in 1975 when he drove through the big trees with his brother and a friend. They were passing through on the way to Canada and he had no thoughts of settling down, only a week of fun exploring the area. Three months later, Littlefield came back to enroll in then Humboldt […]
