
A Mad River media mega-monopoly has formed. Via Facebook, the Arcata Eye announced it will join forces with Northern Humboldt’s other hyper-local weekly newspaper the McKinleyville Press starting Oct. 2.
And the Mad River Union was born.
Arcata Eye publisher/editor/reporter Kevin Hoover announced in 2011 that the paper would cease publication in February, 2014, leading to a couple of years of rumors about who, if anyone, would fill the void.
Well, it seems Hoover and Jack Durham, who publishes the McKinleyville Press, struck an accord. The veteran newsmen worked together on the Arcata Union, the Eye‘s predecessor. (Journal Publisher Judy Hodgson and many other current and former Journalistas worked and wrote for the Union, as well.)
Read the full announcement of the Mad River Union here.
This article appears in Moooovers and Shakers.

North Coast Journal staff- I really appreciate your paper’s editorial point of view and defend it as much as I can and want you to be around for a long time. (especially on the General Principles Judy – Huzzah to you!) I do want to say that the LoCO and possibly not the MRU, if they learn from the LoCO and the Press’s format, are much more user-friendly to commenters and thus much more fun. I hope you can somehow take some measures to get more of a online commenting community. I think it will help you to remain strong going forward.
However, please keep those links to old issues as you are doing at the bottom of the home screen. As a Gen-X er I like to be online, but I also like having access to the content as presented in the paper itself. ie I read the .pdf e-version of the T-S.