FDC-couch

today

8:30 a.m. Audubon Society Field Trip See Event Description

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9 a.m. Arcata Farmers' Market Arcata Plaza

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9:30 a.m. Discovery Walk: Unknown Waterfront See Event Description

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9:30 a.m. Manila Dunes Restoration Manila Community Center

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10 a.m. Manila Dunes Guided Walk Manila Community Center

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10 a.m. Library Book Sale Humboldt County Library

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10 a.m. Dia de los Muertos and Mexican Folk Art Sale Private Eureka home

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10 a.m. Final Arcata Farmer's Market Arcata Farmers' Market (off the plaza)

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11 a.m. Donlin Foreman Dance Workshop Dell'Arte

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2 p.m. Humboldt Coastal Nature Center Draft Trails Plan Walk Stamps House

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5 p.m. Bati Zado and Show Redwood Raks World Dance Studio

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6 p.m. The Tumbleweeds Chapala Cafe

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6 p.m. Ali Chaudhary (jazz duo) Libation

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6:30 p.m. Not Evil, Just Wrong Humboldt Area Foundation

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7 p.m. Guitar Stan (country) Old Town Coffee & Chocolates

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8 p.m. Guitar Orchestra of Barcelona Arkley Center for the Performing Arts

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8 p.m. Stones in His Pockets Arcata Playhouse

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8 p.m. A Christmas Carol North Coast Repertory Theater

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8 p.m. Donna Landry Swing Dance Moose Lodge

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8 p.m. North Coast Wind Ensemble Fulkerson Recital Hall at HSU

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8:30 p.m. The Last Minute Men (international) Cafe Mokka

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9 p.m. Ian McFeron Band (folk rock) Six Rivers Brewery

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9 p.m. The Michael Paul Band WAVE @ blue lake casino

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9 p.m. The Generatorz (classic rock) Central Station Cocktail Lounge

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9 p.m. Taxi Bear River Casino

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9 p.m. VJ Itchie Fingaz Pearl Lounge

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9 p.m. Jack Ruby Presents + Blue Street + Acufunkture (DIY rock) Jambalaya

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9 p.m. 2nd Annual Scorpio Bash The Red Fox Tavern

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10 p.m. Music by DJ Sidelines

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10 p.m. DJ Icy Hot Aunty Mo's Lounge

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10 p.m. Jemimah Puddleduck (rock) Humboldt Brews

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10 p.m. White Manna + Midday Veil + The King Salmon Duo (rock) Jambalaya

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11 p.m. Radio Moscow (psychadelic blues) + Mosquito Bandito (one-man surf/garage) The Alibi Lounge and Restaurant

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previous columns

Oct. 30, 2008

Distracted: The Erosion of Attention and the Coming Dark Age

By Maggie Jackson. Prometheus Books.

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Oct. 23, 2008

Breakdowns: Portrait of the Artist as a Young %@&*!

By Art Spiegelman. Pantheon.

read >
Oct. 16, 2008

Downtown Owl

Chuck Klosterman. Simon & Schuster.

read >
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  • Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision by Thom Hartmann Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision by Thom Hartmann
Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision

Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision

By Thom Hartmann. Berrett-Koehler Publishers Inc.

By William Morris

Just in time to read before long holiday dinners and the even longer religious and political "discussions" that follow, Hartmann's newest book is the survival guide helping us chew and digest all the fat affixed to our arguments. If you read and re-read this book Hartmann promises "you'll become an agent of change, in the finest tradition of those brilliant and unconsciously competent geniuses Thomas Paine, Thomas Jefferson and the cousins Roosevelt." This promise should sound, look or feel good to you depending on how you mentally organize the information.

In four parts and 14 chapters, Hartmann hands us tools and instructions for creating clear, effective communication that cuts to the core of how we sort basic information. More than a mere manual to win friends and influence others, Hartmann synthesizes current communication theories into a detailed, easy-to-follow story. Hartmann uses examples from a variety of contemporary and historical political sources, from Lincoln's Emancipation Proclamation to current web-based McCain ad campaigns.

The code works like this: We sense raw information in our bodies, use our brain to connect that information to an emotion. Then we rationalize. Hartmann hopes these insights speak to the gaps in liberal thinkers' abilities to stand toe-to-toe with conservative communicators like Rove, Luntz and Gingrich on issues such as Social Security, abortion and health care. Succinctly, all the strategies in this book are told to us in story. And the most repeated stories in the book are the basic stories liberals and conservatives tell themselves about the world. These simple stories are how we inform our basic beliefs about human nature. Reading this book won't help you answer the question of intrinsic human goodness or wickedness, but it will help you recognize when we use these core stories to support actions and policies that seem unrelated to the larger philosophical picture.

Tired of being verbally bullied by a boss, father-in-law or some stubborn sound-bite citizen? This book is the cure. Even though it emphasizes thoughtful political communication, we can use the skills presented to become a message masseuse for any type of communicative act.

One danger of any book presenting strategies for communicating better is that some take the advice as an endorsement to become a verbal bully. However, Hartmann's motive is tempered by a worldview that all communicative acts are grounded in a commonplace: our bodies. Without explicitly saying it, sending and receiving information under this view is ethical because it involves us intimately with one another. So, as the holidays approach and the political season slides into spin cycle, get prepared to crack those coded messages with Hartmann's help.

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